A large greeting card company had a problem: The shipments they were sending to stores were getting lost and their inventory was not making it to the shelves in a timely manner, especially during their busiest seasons. They were in need of a new retail merchandising partner who could help them get their SBT working
Study Up for the Back-to-School Retail Boom of 2023
Last year we saw back-to-school spending reach record highs, and this year is shaping up to be even bigger for retailers. The oldest members of Generation Alpha are now 13 years old, and Gen Z is heavily represented in both high school and college. All students are back in the classroom full-time, and parents and
Graduation Gifting is on the Rise
High school and college graduation are important milestones, and gifting for graduates is a highlight of Spring retail spending. Friends and family members want to strike a balance between gifting thoughtfully, appropriately, and practically. The National Retail Association’s 2022 survey of more than 8,000 consumers (18+) shows that both the number of people gifting for
Why Endcap and Displays are Important to Brick and Mortar Retail Stores
Following the explosive rise of e-commerce during the pandemic, the pendulum swing back to brick and mortar is in full effect in 2023. As longstanding supply chain delays resolve, warehouse surpluses drive the importance of movement through eye-catching endcap displays. Additionally, retail labor issues and consumer concerns continue to evolve toward more immersive and emotionally
What Questions Should You Ask When Considering a 3rd-Party Merchandising Firm?
As brands and retailers settle into business after the pandemic, we’re experiencing a landscape full of new challenges and opportunities. Consumer demographics have shifted, with Gen Z now taking up significant consumer space and shaping trends. Consumers across the board expect a more smoothly integrated and immersive retail experience, and retailers are responding with new
Leverage These Retail Trends for Brand Success in 2023
The retail industry has undergone a significant evolution in the past few years as it has adapted to unprecedented market disruptions such as lockdowns, supply chain interruptions, and fluctuating trends in consumer budgets and behaviors. While the industry adapts to a new “normal,” major retailers are benefiting from native infrastructure that supports the entire customer
The In-Store Holiday Retail Execution Checklist
Halloween is just around the corner and if you’re like most brands, you’re already in the busiest time of year: holiday retail sales. But don’t let this year scare you. Even with persistent supply chain challenges, labor shortages, and rising inflation, a successful holiday sales season is possible with a little planning and the right
Why In-Store Retail Execution Matters Most During the Holidays
In-store retail execution during the holiday season can feel like a high-stakes video game. Goal 1: order the right amount of inventory based on predictions. Goal 2: get inventory to the shelves. Goal 3: make sure the inventory on the shelf is set according to the planogram and is priced correctly. Goal 4: get inventory
Five Trends That Will Impact 2022 Holiday Sales
The busiest retail season of them all, the holidays, is just around the corner and this year, the trends impacting suppliers, consumers, and retailers alike are wild. For starters, there’s a massive labor shortage for retail workers, which impacts everything from price to in-store execution. Then, there’s rising inflation squeezing consumers’ wallets. How shoppers and
How to Improve In-Store Retail Execution and Sales
For retail suppliers, it can be nearly impossible to control how inventory shows up on the sales floor unless they have a partner that can go into each store location, make necessary changes, and report back. That’s why third-party retail merchandising firms are such a crucial piece of the sales puzzle. The right merchandising partner